Are all done with your studies? Now, looking to build your carrier in digital marketing? Well, the top trending and most earned profession are of search engine optimizer. Being one of the highly paid professional, it is not a cup of tea to crake its interview if you want to be the part of a reputed company. One needs to prepare before entering the interview room adequately. cimpro institute prepare their students for interviews after the completion of SEO course. So, let’s move a step ahead towards your carrier building by discussing the following FAQ’s?
What is search engine & search engine optimization?
The search engine is software developed to search any sough of information worldwide on the web. Whereas SEO is a service provider to the website to give it top position and ranking on the search engine.
What is the various type of SEO methods?
There is three type of methods, i.e., on-page, off-page and local. On-page refers to adopting techniques of ranking on the website. Off-page is the takes outside the site, and local search engine optimization helps the local business to uplift their business.
What is SERP?
Search Engine Result Page or SERP is the page that comes with any search query on the search engine. After processing the search, it shows relevant resent on the top. Besides showing the results, it also includes advertisements.
What are web hosting and its types?
It refers to the service in which service is provided to host data of the website on Google. It may be dedicated, shared, cloud, VPS, self-service server, etc.
What are the strengths of SEO?
Description meta tag, keyword meta tag, title meta tag, meta robot tag, content, blog, landing page, initial pages, social media marketing, backlinks, etc.,
What are the weaknesses of SEO?
- Keyword stuffing
- Copied content
- Bad links
- Black hat methods
What are the features that make a website good?
- Loading time
- Outlook & design
- Contact information
- Social icons
- High conversion rate
- Low bounce rate
- Amount of traffic and readability
What is conversion rate?
It refers to the ratio of converting upcoming traffic on the site into a permanent buyer. The high conversion rate is a good symbol for the site and increases ROI.
What is the difference between organic and paid results?
Organic results are also known as natural results that arise which someone types a search query on the web. Paid effects occur due to an advertisement or especially when someone types the particular keyword.
What are the long tail and short tail keywords?
Long tail keywords are more specific as it contains 4-5 words whereas short tail keywords are of 2-3 words. For.eg: Best Digital marketing institute in the world is long tail keyword whereas best digital marketing institute belongs to the short tail category.
What are 404 errors?
When a web page or URL does not exist, it shows 404 errors. It occurred on the mobile-based websites when these not adequately optimize as per the configuration. It is harmful to the site.
What promotional activities SEO do?
- Facebook Marketing
- Twitter Marketing
- Instagram Marketing
- Email Marketing
- Pay per click Management
- Affiliated Marketing
What is GMB?
Google My Business is an online free tool for registering the website. It involves NAP (Name of the company, address, and phone number). After recording the information, you can allow the customer to come and watch collection on the site.